areal – COOKIE Policy

The protection of your privacy and Personal Data is of utmost importance to Us. This Cookie Policy provides you clear and transparent information on how and for what purposes third parties collect and use your Personal Data when they place cookies on your mobile phone or computer device. This Cookie Policy applies for the cookies we and/or the third parties collect via Our Website. Areal BV is a Belgian company with registered offices at Areal BV, Lab of Tomorrow – Hoek 76/unit 200, 2850 Boom, Belgium and registered at the Crossroads Bank for Enterprises under the VAT number BE 0764.661.787, (“We” or “Us” or “Our”). you may contact Us by sending a signed and dated request to Our offices at Areal BV, Lab of Tomorrow – Hoek 76/unit 200, 2850 Boom, Belgium, or by e-mail via hello@areal.world.

We qualify as data controller, as defined in the Data Protection Legislation, in the light of the collection and use (i.e. processing) of your Personal Data via the Website and for the purposes as defined in the present Cookie Policy.

For more information on the personal data we may process when placing cookies, please read our website Privacy Policy.

Cookies are small text files that can be stored on your computer or other device when visiting websites. This text file stores information, such as your language preference for a website. When you revisit the website later, this cookie is sent back to the website. This way, the website recognizes your browser and can, for example, remember your language preference.

There are different types of cookies, depending on their origin, purpose and/or duration. 

Origin

Cookies can be placed directly by the owner of the website you are visiting. In that case, they are called “first-party” cookies. 

If cookies are placed by a third party that is not the owner of the website you are visiting, they are called “third-party” cookies.

Purpose

  1. The Website mainly uses strictly necessary cookies as these are essential for you to use the Website and its features. These essential cookies are stored on your device without your consent as these are based on Our legitimate interests.
  2. Secondly, the Website may use preference cookies which allow the third parties to remember the choices you have made in the past (e.g. your user name and password so you can automatically log-in). The Website will only store such type of cookie on your device if You give your consent.
  3. Thirdly, the Website may use statistical cookies for statistical or commercial purposes. These cookies are used  in order to measure  how you and others use Our Website. This information shows inter alia how many times a particular page on the Website has been visited, how much time a user spends on the Website, etc. These cookies allow the third parties to make statistical analyses and to improve the structure, navigation and content of Our Website and Our Services. If applicable, the third parties may also use this information in relation to the general reporting about their Services in the context of the surveys in which they participate. The third parties will only store such type of cookie on your device if you give your consent.
  4. Lastly, the Website may use marketing cookies in order to track your online activity to help advertisers to deliver more personalised advertising and to choose the time when you see the advertisement. These are persistent cookies (see below). We will only store such type of cookie on your device if you give your consent.

Duration

  1. Cookies have an expiry date depending on whether they are session cookies or persistent cookies. Session cookies contain information that is used within your current browser session. These cookies are automatically deleted when you close your browser or the Website. Persistent cookies are used to store information between your different visits to Our Website. The next time you visit Our Website, the cookie will recognise you as a returning visitor and the cookie will be resent to Our Website so that the third parties are able to offer the Website in line with your preferences, for example language preferences.

Strictly necessary cookies
We use strictly necessary cookies because they are essential for the proper functioning of this Website. These cookies are essential for you to use the Website and its features, and for Us to provide Our services. You cannot refuse these cookies if you want to visit Our Website(s).

Strictly necessary functional cookies

These cookies are necessary to ensure the proper functioning of this Website or to provide a service requested by you (e.g., temporarily storing your language choice or cookie preferences). You cannot refuse these cookies.
Name First/Third ­Party Cookie Duration Collected personal data Purpose
CookieScriptConsent First-party Persistent (2 years) Yes (consent preferences) Stores the user’s cookie consent preferences for legal compliance.
woocommerce_cart_hash First-party Session No Tracks changes in the shopping cart.
woocommerce_items_in_cart First-party Session No Stores whether the shopping cart contains items.
wp_woocommerce_session_… First-party Persistent (48 hours) No Stores session information for checkout and cart functionality.
wordpress_logged_in_… First-party Session Yes (user ID) Keeps logged-in users authenticated.
wordpress_sec_… First-party Session Yes (authentication data) Provides security and authentication for logged-in users.
wordpress_test_cookie First-party Session No Checks whether the browser accepts cookies.
__stripe_mid Third-party Persistent (1 year) No Placed by Stripe via Font Awesome/external integrations for fraud prevention.
ph_phc_… Third-party Persistent (1 year) No Utilized by Font Awesome CDN to monitor asset delivery and front-end layout styling.

Statistical cookies

Statistical cookies, also known as analytics cookies, are used to collect information about how visitors interact with a website. These cookies help website owners understand visitor behaviour by gathering data on various metrics, such as page views, session duration, user interaction.
Name First/Third Party Cookie Duration Collected personal data Purpose
ph_phc_…_posthog Third-party Persistent No (aggregated usage data) Analyzes how users interact with the Website.
_ga / _ga_K8NDSMEBVL Third-party Persistent (2 years) No Google Analytics cookie used to distinguish users.
hubspotutk Third-party Persistent (13 months) No Tracks visitors for analytical reporting via HubSpot.
mp_mollie Third-party Persistent No Mollie analytics for measuring usage of payment services.
__eventn_id / __eventn_id_usr / __eventn_uid Third-party Session / Persistent No Tracks usage and performance of Mollie services.
__gtm_referrer / initialTrafficSource Third-party Session No Tracks how visitors arrive at the Website.
AnalyticsSyncHistory Third-party Persistent (30 days) No Syncs behavioral and tracking data with LinkedIn servers for campaign reporting.
li_sugr Third-party Persistent (90 days) No Used to make a probabilistic match of a user’s identity for ad optimization.
prli_visitor First-party Persistent (1 year) No Used by the Pretty Links plugin to analyze internal links and track click performance.
prli_click_26 / prli_click_29 First-party Persistent (1 year) No Tracks specific click interactions on redirected links managed by Pretty Links.

Marketing cookies

These cookies track online activity to help advertisers deliver more relevant advertising. They are persistent cookies and are only stored if you give your consent.
Name First/Third Party Cookie Duration Collected personal data Purpose
_gcl_au Third-party Persistent (3 months) No Measures advertising effectiveness for Google Ads.
_uetvid Third-party Persistent (13 months) No Tracks visitors for Microsoft/Bing advertising.
__stripe_mid / __stripe_orig_props / machine_identifier / private_machine_identifier Third-party Persistent No Used by Stripe to optimize payment processing and detect fraud.
__sf_c_campaign_url_ / __sf_c_referral_ / _rdt_em / _rdt_uuid Third-party Session / Persistent No Tracks campaign performance and retargeting activities.
li_fat_id First-party Persistent (30 days) No Stores a pseudonymous identifier used to track and attribute LinkedIn ad conversions.
UserMatchHistory Third-party Persistent (30 days) No Used for LinkedIn ad delivery, matching, and retargeting activities.
__cq_duid Third-party Persistent (1 year) No Used by Klaviyo to track visitor behavior to trigger relevant email marketing campaigns.
__cq_session Third-party Session No Maintains the visitor’s current active session state for Klaviyo tracking.

Preference cookies

These cookies allow the Website or third parties to remember choices you have made in the past, such as language or login preferences. These cookies are only stored if you give your consent.
Name First/Third Party Cookie Duration Collected personal data Purpose
wp_lang First-party Session No Stores the user’s language preference.
wp-settings-6 / wp-settings-time-6 First-party Persistent (1 year) No Stores user interface and editor preferences.
f_framerCookiesConsentMode / framerCookiesConsentMode / test_framerCookiesConsentMode Third-party Persistent No Stores user preferences regarding cookies and consent categories.

Via Our settings, you can decide which types of cookies or technologies you want to activate or disable. Only the strictly necessary (technical/functional) cookies cannot be disabled, because they are essential for the proper functioning of the Website. You can also withdraw your consent at any time, without this affecting the lawfulness of the processing on the basis of consent which you gave prior to the withdrawal. You do this by disabling the technologies for which you wish to withdraw your consent via the settings within the drop-down menu.

If you choose not to give consent for the functional cookie (e.g., an analytical cookie) that remembers your permissions for a subsequent visit, you will need to give consent again each time before the cookie is placed.

Via the Website

When you first visit the Website(s), you will be given the option to accept or reject specific types of cookies. Furthermore, on the Website you can change the cookie usage by type of cookie at any time, except for the strictly necessary technical cookies and the strictly necessary functional cookies.

Via the browser

You can also manage or refuse the installation of cookies through your browser settings. Cookies already installed on your computer or mobile device can be deleted at any time. How you can adjust these settings depends on the browser. If necessary, consult the help function of your browser, go directly to the manual of your browser via these links: 

  Chrome   Firefox   Safari   Microsoft Edge
Chrome (mobile) Firefox (mobile) Safari (mobile) Microsoft Edge (mobile)
Are you using a different browser? Then check if the procedure for your browser is included on the following website: How to Enable and Disable Cookies on Every Web Browser [Guide] | All About Cookies. This website is only available in English.

Through its Website, Areal BV may provide links to third-party websites. These links are indicated by an icon indicating that you, as a user, are leaving the Website(s). Activating these links is the responsibility of you as the user. However, We recommend consulting both the privacy policy and the cookie policy of the respective website.

Have you read Our cookie policy in full, but still can’t find an answer to your question? If so, send your cookie-related question to our offices at Areal BV, Lab of Tomorrow – Hoek 76/unit 200, 2850 Boom, Belgium, or by e-mail via support@areal.world. We will answer your question as soon as reasonably possible. We will refer back to you and your question in accordance with the applicable data protection legislation.

In addition, Areal BV also has a Data Protection Officer (DPO). This person ensures the protection of your data.  You can reach our DPO at support@areal.world

You also have the right to file a complaint with a supervisory authority, i.e. the Data Protection Authority (Gegevensbeschermingsautoriteit Drukpersstraat 35, 1000 Brussel +32 (0)2 274 48 00 +32 (0)2 274 48 35 contact@apd-gba.be).